Brewers and Farmers of the Belgian Barrel Alliance (BBA) have partnered with Zeromint to offer a non-fungible token (NFT) with the aim of preserving the Belgian beer culture and heritage recognized by UNESCO.
As part of the partnership, Zeromint will offer exclusive NFTs on the GoChain blockchain, which will be made available to international beer fans through BBA. Starting today, the organization will run several BBA NFT collection projects around sustainability and the preservation of the Belgian beer heritage for the next 14 days.
According to the official statement, the first Belgian Barrels NFT auction will be used to recruit 11 participants to star in a BBA-produced film titled Belgian Barrels:
“The film project aims to further eternalize Belgian beer history through a professional cinematic film production, which the BBA plans to promote and distribute globally.”
In addition, NFT winners will join a whitelisted VIP access to all BBA events and gain access to vintage beer menus and special bottles at BBA clubs. “Eighty percent (80%) of the revenue generated from the NFT auction will go to a local charity in Belgium,” the announcement said. Tom de Block, co-founder of the Belgian Barrel Alliance, said:
“Belgian beer isn’t just beer. It has a rich and complex history about old families and true people who became legends. It’s an honor to open some of their bottles and tell their story.”
The Alliance also plans to launch the NFT initiative to promote tree planting and learn specialized artisan skills and traditions, in addition to creating engagement and reward opportunities for beer fans and enthusiasts.
related: Vodafone auctions world’s first SMS ‘Merry Christmas’ in the form of NFT for charity
British telco giant Vodafone announced plans to build the world’s first short message service (SMS) NFT and auction the proceedings to the United Nations High Commissioner for Refugees (UN Refugee Agency).
The SMS, which reads “Merry Christmas,” was sent 29 years ago on the Vodafone network on 3 December 1992, to Richard Jarvis, a then employee.
As Cointelegraph reported, the historic 15-character-long SMS will be auctioned off in a one-time sale organized by Aguts Auction House in France.
